A laptop display of the novel view website a vintage key on a book with different services highlighted with buttons to learn more.

The Novel View Project Details

Industry: Books

Location: California

Scope: Branding + Website

About the company:

Angela is the professionally-trained copyeditor behind offering editing services for mystery, thriller and horror authors.

What we did:

Inspired by the thriller and mystery genres, we created a distinctive visual identity that moves beyond the typical all-black horror aesthetic. By incorporating dark purples and earthy tones, the brand captures the mysterious charm of a vintage library book while avoiding cliché design trends.

The result was an elevated brand featuring embellished typography, a mystical vintage-inspired logomark, and a bespoke WordPress website complete with a blog and client portal — blending atmosphere, personality, and functionality into one cohesive experience.

Brand Vibe:

Story-driven Vintage Editorial Dramatic Haunting

The Novel View logo shoes a silhouette of a woman walking toward a sunset through open book pages, surrounded by bare trees and flying birds. Below, the text reads "The Novel View" in elegant, bold letters.
The Novel View logo mark shows the letters N V stacked with two mini bird silhouettes.
The novel view logo text in white on a dark background.
Logo design for The Novel View in elegant serif font with bird silhouettes.
Stationary items, such as business cards, envelopes and stickers illustrating brand consistency across all print items.
Three views of the website on smartphones to illustrate the responsive layout.
A dark, moody business card design (back and front) for a fiction copywriter with logo on one side and information and QR code on the flip side.
Three hardcover notebooks in beige and brown tones, featuring "The Novel View" logos on their covers, are displayed on a soft, blurred background.
The gothic vintage brand style for a novel editor showing a cohesive brand identity.

Client Love

“Their incredible talents and creativity brought my vision to life!

I am beyond impressed with how perfectly my logo, website, and business cards came together. They’re all beautifully branded, user-friendly, and designed to present a seamless presentation for my clients which is exactly what I’d hoped to achieve.

Beyond that, Brittany and Ashley are an absolute pleasure to work with. They’re responsive, professional, and committed to delivering the highest quality work. They went above and beyond to ensure my satisfaction on every aspect of the project, and I cannot recommend them highly enough!”

– Angela C.