A website for Maui Surf Pros featuring a surfer riding a wave. Text highlights "Surf Lessons" and promotes surfing in Maui, Hawaii. Includes a "Book Your Session" button and images of surfers in action.

Maui Surf Pros Project Details

Industry: Sports

Location: Maui, Hawaii

Scope: Logo Design + Website Design + Brochure

About the company:

Learn to catch a wave with Maui Surf Pros where they provide surf lessons and guided snorkel excursions for tourists visiting the island of Maui, Hawaii.

The challenge:

In need of a professional brand and an online presence to be more competitive and spread the word about them, they reached out to us for help.

What we did:

We kicked things off with a vibrant logo design inspired by Maui’s landscape, pairing a vintage surf aesthetic with bright coastal colors, palm trees, and playful typography. From there, we created an energetic website featuring wave-inspired shapes with an intuitive flow of content.

To round out the brand, we designed promotional materials that will help Maui Surf Pros share their love of surfing and attract new students. The end result is a cohesive, high-energy brand experience built to help their business grow — and get more people stoked to surf.

Brand Vibe:

Adventurous Approachable Active Tropical Free-spirited

Maui Surf Pros silhouette logo with palm trees, surfer, and the sun.
Call to action section with heading "book your surfing adventure" to get visitors to book a lesson.
Website on mobile phones to illustrate website has a responsive and mobile friendly layout.
Full view of home page with wavy dividers highlighting the services with surfer photos.