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Twingenuity Graphics Web & Graphic Design Blog
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Category: #Marketing

What is a hero image
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#Marketing #Tips & Tricks #Web Design

What is a Hero Image & Why Every Website Needs One

by twingenuity on July 25, 2021
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Does your website need a hero? Yes! A hero image that is. How do you convey to users who you are? How do you…

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blog 12 days of holiday marketing
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#Marketing

12 Days of Holiday Marketing for Small Businesses

by twingenuity on November 30, 2017
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We all love the signs of winter: the first snow, the first peppermint latte at Starbucks – and homes shining with twinkling lights. As…

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What Downton Abbey Has Taught Us About Marketing
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#Marketing #Tips & Tricks

What Downton Abbey Has Taught Us About Marketing

by twingenuity on February 23, 2016
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The British television series phenomenon, Downton Abbey is wrapping up their final season in the US.  Maybe we’ve just got the Downton fever, but…

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#Collections #Marketing #Popular

52 Blog Topics to Kick Off the New Year!

by twingenuity on January 1, 2016
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There’s so much information out there and thinks to talk about. But it still can be difficult to produce great content on a regular…

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#Marketing #Social Media #Tips & Tricks

How to Survive “The Hunger Games” of Social Media

by twingenuity on November 11, 2015
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What do The Hunger Games and Social Media Have in Common? You Have to Fight to Survive! With all the buzz surrounding the adventures…

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𝟰 𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝘀𝘁𝗲 𝟰 𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝘀𝘁𝗲𝗽𝘀 𝘁𝗼 𝗶𝗺𝗽𝗿𝗼𝘃𝗲 𝘆𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲 𝗿𝗶𝗴𝗵𝘁 𝗻𝗼𝘄 — from a professional website designer! 1️⃣ Images are like a visual feast, they keep users captivated and hungry for more! 🖼️😋 Large images = slower website! Too many large images will hurt your search rankings and create a less-than-optimal user experience. Format, resize, and optimize all of the images and use an online tool like TinyPNG to make the images a smaller size!. JPEGs and WEBP files are great file types to use. The goal is to find a balance between good quality and the lowest file size. 2️⃣ Call-to-action (CTA) buttons are the secret sauce that turn passive browsing into active engagement. Use colors, persuasive wording, and strategic placement to ignite curiosity and create conversions.🔥 'Buy Now,' 'Sign Up,' or 'Get Started' are some examples of CTA buttons that you can start using now! ✅ 3️⃣ Think of your website like a vibrant digital garden – keeping your website's content fresh is like watering the plants. So, grab your virtual gardening gloves and nurture your website by keeping it up-to-date! Don't let your website wilt because of old and outdated content. 🌱 4️⃣ Reviews are powerful. They build trust, add confidence, and sway potential customers to choose your brand. The authentic voices of satisfied customers speak volumes about the value you offer and customers will want it too! 👀 Integrating social media feeds into your website encourages more engagement and highlights the social buzz surrounding your business. 💬 Competition is fierce and it's never been more important to stand out and provide a stellar user experience! ✨     #webdesign #websitedesign #webdesigner #UXDesign #UIDesign #businesstips #successtips #webdesignagency #webdesignservices #websiteaudit #designtips #web #customwebsite #designinspiration #uxdesigner #wordpressdesigner #wordpressdesign #webtips #WebsiteRefresh #calltoaction #website #smallbusiness #marketing #webdesigning #branddesigner #webdesignerlife #webdesigninspiration  #websitedesigninspiration #calltoaction #branding
𝐖𝐞 𝐚𝐫𝐞 𝐟𝐞𝐞𝐥𝐢𝐧' 𝐭𝐡𝐞 𝐥𝐨𝐯𝐞! A testimonial from a happy client 😍​​​​​​​​​⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 𝗧𝗵𝗲𝗿𝗲 𝗮𝗿𝗲 𝟯 𝘁𝗵𝗶𝗻𝗴𝘀 𝘄𝗲 𝗱𝗼 𝘁𝗼 𝗲𝘅𝗰𝗲𝗲𝗱 𝗼𝘂𝗿 𝗰𝗹𝗶𝗲𝗻𝘁'𝘀 𝗲𝘅𝗽𝗲𝗰𝘁𝗮𝘁𝗶𝗼𝗻𝘀:⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 𝟭 — 𝗡𝗼 𝗺𝗮𝘁𝘁𝗲𝗿 𝘄𝗵𝗮𝘁 𝘄𝗲 𝘄𝗲𝗿𝗲 𝗵𝗶𝗿𝗲𝗱 𝘁𝗼 𝗱𝗼, 𝘄𝗲 𝗼𝘃𝗲𝗿𝗱𝗲𝗹𝗶𝘃𝗲𝗿 𝗮𝗻𝗱 𝗱𝗲𝗹𝗶𝘃𝗲𝗿 𝗼𝗻 𝘁𝗶𝗺𝗲! 🕒 Don't stress on this, because even something as little as creating a couple more social media templates in your branding package is enough to exceed their expectations.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 𝟮 — 𝗪𝗲 𝗲𝘅𝗽𝗹𝗮𝗶𝗻 𝗼𝘂𝗿 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵 𝗮𝗻𝗱 𝗽𝗿𝗼𝗰𝗲𝘀𝘀. Don't expect your clients to know what's best, teach them. Be helpful, answer questions, and be approachable!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ 𝟯 — 𝗣𝗿𝗲𝘀𝗲𝗻𝘁 𝘁𝗼 𝗶𝗺𝗽𝗿𝗲𝘀𝘀! ✨Don't just whip things together and send it. Instead, present with impact and make the client **really** want it. Think of it this way. Say you wanted to order a pizza while you binge your latest Netflix obsession. Would you rather 𝗮) a pizza with minimal toppings on a paper plate OR 𝗯) a gourmet pizza with an abundance of toppings and garnishes with breadsticks on the side. I think we'd all chose options b! 🍕 🔥⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ The same goes for your presentation, make sure to present it in the best way possible!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ These simple tricks will help you achieve a 5-star quality client experience by providing them with a touch more than they expected! ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ How do you impress your clients? 👇⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #HappyClients #clientlove❤️ #BrandIdentity #DesignInspiration #GraphicDesign #CreativeDesign #BrandExperience #DesignLove #BrandingAgency #DesignGoals #ClientFeedback #client #ClientSatisfaction #BrandRecognition #webdesign #webdesigner #graphicdesigndaily #graphicdesigner #smallbusiness #businesswoman #businesstips #fempreneur #femaleentrepreneur #femaleentrepreneurs #womeninbusiness #websitedesign #wordpresswebsite
BANISH IMPOSTER SYNDROME 💥⠀⠀⠀⠀⠀⠀⠀ BANISH IMPOSTER SYNDROME 💥⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ We want you to know you're not alone in feeling like you can't do anything right. We ALL go through self-doubt, designer or no. 🎨⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ There have been times when we’ve questioned if we're good enough to a designer much less a business owner😵‍💫⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ But we keep moving forward, because we know that with practice and patience our hard work will pay off! When you feel that pesky imposter syndrome creeping in, take a step back and be proud of how far you've already come.😇⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ You are capable of success, so keep going!!! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Don't let imposter syndrome dim your creative fire 🔥✨⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ How do you fight off imposter syndrome? 🤜⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ #successisamindset #motivation101 #quotesandsayings #graphicdesigner #inspirequotes #inspirationalthoughts #businessmindset #logodesigner #mindovermatter #womeninspiringwomen #motivationalspeaker #lifetruths #selfdevelopment #impostersyndrome #selfdoubtbegone #creative #smallbusiness #motivationmonday #graphicdesigndaily #designer #designprocess #branddesigner #freelancedesigner #successmindset #graphicdesignersclub #graphicdesigncommunity #Creativeentrepreneur #Websitedesigner
Seeking feedback from non-target peeps? Hold up! 🤚🛑​​​​​​​​​ Stay on track with your brand's vibe by asking people who would *actually* buy from you. If you want feedback on your branding ask your target audience, NOT your family, friends, neighbors, and random people! ✖️ 💡Remember: NOT everyone is supposed to be a fan of your logo. A good brand identity with a solid logo will attract your ideal target audience, not every single person that comes across your brand. Trust your gut and impress the ones who truly matter. 🙌 #brandlogodesign #branddesigns #branddesigners #brandguidelines #designservice #graphicdesigner #graphicdesign #logodesign #brandstyling #thebrandidentity #brandinglogo #womeninbusiness #designstrategy #brandyourbusiness #brandconsultant #brandstorytelling #brandingdesigner #brandstylist #brandingstrategy #brandbuilding #brandingidentity #branddesigner #smallbiztips #sheconquers #smallbusiness #designtips #uxdesign #uxdesigner #entrepreneur #designthinking
Another day, new inspo! 🌟 Here’s some bold Another day, new inspo! 🌟 Here’s some bold & unique fonts to help you along with your next branding project 🎨 Let us know which font is your fav below in the comments 🫶🏽 Having a hard time choosing the right font for your brand? Typography recommendations are included in all of our logo & brand identity packages, which makes it easy for you to sit back and relax, while we connect the dots between your vision and visual identity ✨ All these fonts can be found on Creative Market by the way ✨ #branding #fonts #graphicdesigner #branddesign #branddesigner #creativemarket #typeface #typefacedesign #typographyinspiration #typography #design #designer #typetopia #fontdesign #entrepreneurialmindset #fontstyle #onlineentrepreneur #smallbusinesslife #graphicdesign #businesstip #fempreneur #womenentrepreneur #femaleentrepreneurs #businessonline #brandinginspiration #logodesigner #uidesign #smallbusinesstips #logo #reelsinstagram
We're still loving this brand and business card 🤍🤍 ​​​​​​​​​ Do you think business cards are necessary as an online business? We do! Getting your first box of printed business cards is like a rite of passage for a new business. 🥰 Maybe we're old-school, but we still love exchanging business cards. Are they absolutely necessary? No (hello, LinkedIn & digital cards). Do they still provide value? Yes. ✅ Like a physical paperback compared to an e-reader, there is something meaningful and personal in giving and receiving cards when meeting people. Business cards offer some key benefits ⬇️ ⭐ Promotion! You know when you’re talking with someone new. A lot of the time they’ll ask you what you do for work. It never hurts to drop them your card! It's easy and they're cost-friendly. ⭐ Learning Opportunity If you’ve never printed business cards before, this is a great way to see your project go from screen to physical. Let us know what you think below. Are business cards dead or are they still useful? 👇 #businesscard #branding #businesscarddesign #businesscards #graphicdesigner #logodesign #logodesigner #logotype #typography #logoinspiration #brandidentity #branddesign #mockup #smallbusiness #smallbusinessowners #designinspo #businesscardsdesign #designinspiration #businessowner #explore #designlovers #branddesigner #brandingagency #creativecommunity #graphicdesigncommunity #womaninbusiness #creativebusiness #womenentrepreneurs #adobeillustrator #bossbabe
Start of another week and another moodboard! ☀️ This style is bold and has some pretty colors. 🎨 More importantly, it’s getting us reach for summer with its warm, beachy vibes! 🏖️🌊 What type of business would you use this moodboard or colors for? #moodboard #moodboards #graphicdesign #design #logotype #graphicdesigner #brandingdesign #branding #logo #designer #graphic #digitalart #artwork #creative #mockup #logodesigner #graphics #typography #marketing #graphicdesigndaily #graphicgang #logodesign #brandidentity #designinspiration #brand #adobe #logodesigns #visualidentity #moodboarding #smallbusiness

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